Ticla has trademarked the phrase "Camp Better.” What exactly does camping BETTER entail? You enjoy camping, hiking and other outdoor adventures, and you want high-quality gear to accompany you. You're tired of buying the same big-box brands from the big-box stores, but no one else offers good car-camping options. Ticla provides a middle ground where you can get the serious-camper-backpacker quality stuff without changing the way you camp. Don't worry—Ticla will forever change the way you SEE camping. From beautifully-designed tents, canopies, and furniture, to comfortable and elegant sleeping bags and an entire limited edition apparel section, Ticla has it all. Before you know it, you'll be planning your next camping trip with your new Ticla gear, and you'll be ready to Camp Better.